The key to attaining measurable media exposure is a "rolling thunder" promotion-style approach that comes through working with well established media contacts to get your company included in pieces on your industry as well as feature stories wherein your company can demonstrate thought leadership. Red Nine PR represents a unique, alternative (particularly for software & IT services companies).

Please ask yourself the following:

1. Do I have the tools to track my company's press coverage and to track the coverage of my competitors?
   
2. Do I have access to the right journalists and editors so that I know in advance what they will be writing about?
   
3. Do I have the proper contacts and access to effectively manage industry analyst relations (with Gartner Group, Forrester, AMR Research, META Group, Giga Information Group, IDC, etc.)?

Red Nine PR knows how the system works, what tools you need and how to get client news above the noise level. The way Red Nine PR is structured means that companies can pay as they go for PR services (no retainer fee required). By not having to support the operating expenses of a larger established agency, we are confident that utilizing the services of Red Nine PR will prove to be very cost-effective.

It is also worth noting that based on contacts cemented during the founder's four years of marketing experience in London, Red Nine PR has a "sister" company that will handle any marketing & design and PR activities that need to be coordinated in the UK and Europe.